Earn more behind the chair with exclusive pro pricing
Experience The Gold Standard In Hair Extensions
Say goodbye to the big box hair brand markup. Hair extensions created by a stylist, trusted by professionals with superior quality — available to everyone, with exclusive pricing for licensed professionals.
Professional access
Licensed professionals receive wholesale pricing.
Everyone can shop at standard pricing. Approved professionals get exclusive pricing automatically after signing in.
Browse and buy the full range at standard retail pricing — no account needed.
Submit your professional details and license in a quick, secure application.
Once approved, sign in and your professional pricing applies across the catalog.
Behind the brand
Created by a stylist who understands the standard professionals expect behind the chair
After 15 years behind the chair and a decade as an educator, I was tired of inconsistent hair, unpredictable tone and wefts that shed by week two. SG Beauty is the line I always wished I could order — built to a professional standard, and now available to everyone — with exclusive pricing for licensed professionals.
The SG standard
Why Choose SG Beauty Extensions?
Every strand is chosen the way a stylist would choose it — for quality you can feel behind the chair.
100% Virgin Remy Hair
Sourced in its natural state
Cuticles stay fully intact and aligned in one direction, keeping the hair's natural strength, shine and smoothness.
It's the benchmark grade reserved for truly premium remy human-hair extensions.
Consistent, salon-matched color
Every order is color- matched to the same professional standard.
Reliable, repeatable shades from one bundle to the next — no surprises when you're matching a client.
Unmatched longevity
Double-drawn for full, even ends from top to bottom.
With proper care the hair holds its integrity through repeat wear — a lasting investment for you and your client.
Behind the chair
Trusted by professionals
“The most consistent hair I've worked with. My clients notice the difference.”
“Love seeing a small stylist-owned brand creating amazing quality hair with amazing customer support.”
“Shades are so versatile they can be used with dozens of different client hair colors right out of the package.”
Professional access
Ready to join the pro club?
Everyone can shop today. Licensed professionals: apply once and receive wholesale pricing automatically every single time.
Everyone can shop now — professional pricing applies once your application is approved.
Stay in the loop
New shades & restocks, first
Join the list for new colours, restocks and behind-the-chair education.